March 27, 2019 / Opening hours: 10:00-18:00

Big Data changes life of people

Big Data changes life of people

Currently, Big Data is an indispensable part of everyday living across the globe. IDC analytics predict that the world’s data accumulated by companies and consumers will have reached 163 ZB by 2025. It is 10 times bigger compared to the statistics of 2016.

Big Data penetrates human’s life and directly affects it. Follow the article to find out how it helps boost life quality.

What is Big Data?

Human is the main Big Data producer and consumer. Images and posts in networks, queries in search engines, viewed videos on various resources, materials uploaded in cloud services, online transactions, measuring devices readings – all of these is now the representation of Big Data. Appliances that interact with each other and various networks also generate data. IoT sensors and smart devices are examples of such devices.

Analysis of necessary information allows businessmen, official bodies, developers, and other enthusiasts to improve products and services as well as develop business.

Big Data in medicine

All medical data about a patient from a moment of birth to death may be stored in an e-base. Multiple countries have been using this method for a long time. Big Data can help make forecast of a disease outbreak. Special algorithms will be capable of analyzing data to anticipate how a disease follows and recommend treatment variants.


Even now, the Internet of Things technologies and Big Data help track people’s health state. For example, a Toronto-based children’s hospital applies a system that collects data on young babies’ health. The program analyzes received data in real-time mode. It is capable of predicting an unsteady baby’s state.

IoT Conference: Big Data changes life of people  1

Big Data for safety

Big Data analysis is expected to reduce a criminality level. Cameras can record various accidents and emergencies. Received data allows to detect the most criminal regions thus giving an idea of safety measures to undertake in this or that place.


Scientists in London scrutinized the data collected by 4 m surveillance cameras. They combined it with demographic data in order to detect areas with the biggest risk of criminality. Such places are to be patrolled first of all.

Chicago uses CCTV cameras to protect people. All records are collected and analyzed. Then, the police redirect them to the most criminal areas.

Big Data in social networks and musical services

Popular social networks are currently full of various data. Special algorithms analyze user actions in social networks. That is why a news feed shows stuff, videos, and images to your preference.

Such services as YouTube, Google Play Music, Yandex.Music or Netflix also collect user action data. They offer audios and videos similar to those you have already listened to or watched.

Thus, Big Data makes information search easier and helps find the needed online content more quickly.

Big Data for free traffic

Big Data may eliminate traffic jams. Traffic lights have to analyze data from various sources. Then, a corresponding color should be automatically switched on depending on the situation on a road.


Los Angeles practices the abovementioned by sensors and cameras that analyze traffic conditions. They work within a single self-regulating system. In case a road is free, a program automatically turns on a green color. Such an approach helped reduce a wait in a traffic jam and raise an average traffic speed.

Big Data for maps and navigation

Big Data collecting and processing help generate various online and offline maps thus simplifying navigation. To set a route for drivers and pedestrians, a program investigates data on a road situation and traffic congestion. It uses smartphones and other sources to collect data as well as analyzes historical records. Satellite images and car accident statistics are also taken into account.

Lots of apps allow users to contribute to maps. They indicate car accidents, new locations, organizations, etc.


Owners of iOS and Android devices can download with offline maps of cities and countries. The program uses GPS, builds routes for drivers, bicyclists, and pedestrians. It helps find various objects and provide information about locations pictured on a map. The app utilizes a free geographical map OpenStreetMap that is updated by users across the globe.

Google Maps also applies Big Data for navigation. Data analysis help a program predict traffic density and offers a user the most convenient (not necessarily short) route. For example, the system can show you how to get around the traffic jam on tracks.

Big Data for ecology

Timely removal of domestic waste may improve ecology and make air clearer and fresher. The Internet of Things and Big Data may solve this problem.

Dustbins can be equipped with sensors showing a filling level. Thus, waste can be removed when needed, not sticking to a schedule. Various sensors would as well timely detect a high level of air pollution in certain areas. This would help eliminate contamination sources in no time.


New York, Geneva, and Dublin have already placed hi-tech dustbins that automatically compact and pack waste. Sensors of temperature, humidity, and air pollution were expected to appear in Chicago to investigate the environment.

Big Data in business

Businessmen from various spheres may use Big Data to perform such tasks as marketing campaign creation, potential clients search and attraction, industry modernization, waste planning and optimization, product quality analysis, etc.


IKEA accumulates and analyzes various data in order to detect the money expenditure of its clients. This helps decide on employees’ salary and other costs,

Big Data for public transport

Big Data is aimed to help passengers reach a destination point as quickly as possible. You enter your arrival on a smartphone app. Then, this information gets synchronized with current routes to offer an optimal one.


Buses in Seoul are equipped with GPS sensors and wireless Internet modems. This allows passengers to track the position of any transport means at any time. Locals can also see car accident statistics.


Some people reckon that Big Data does mankind harm. According to them, any private information that leaked into Big Data may count against a human. There is a grain of truth in it because hackers can use it for bad intentions. In order to avoid such a situation, one has to give up on everything connected to Big Data, including smart devices, smartphones, computerized systems that are meant to make our life easier, more interesting, and eventful. Are you ready for that?

More information in the IoT universe

Other news
Follow the news